OUR SALES STRATEGIES

WE PROMISE TO DO THE FOLLOWING WHEN WE LIST YOUR PROPERTY:

List your property at a well-researched and competitive price
which will result in an optimal sale.

Prepare marketing tools that will enhance the salability of your
property, including high-quality exterior and interior photography,
ad copy, e-mail, brochures and window displays.

THE PROCESS IS ALL ABOUT YOU.

PROMOTE YOUR PROPERTY TO THE
ROARING FORK VALLEY REAL ESTATE COMMUNITY

 Provide instant information to all CHAFFIN LIGHT Real Estate brokers,
who will notify their past and present prospects about the new listing

·         Optimize the announcement of your property to other local brokers through our broker-to-broker e-mail program

·         Provide accurate information to the Aspen/Glenwood
Springs Board of Realtors

·         Include your property on Realtors’ Tours and Open Houses

 ADVERTISE YOUR PROPERTY TO THE PUBLIC

·         Rotation in our corporate newspaper ads

·         Placement in locally-oriented, high-quality magazines
and event programs (optional)

·         Window displays in all three locations

·         Detailed information on our web-site

·         Mailings and phone calls to the immediate neighborhood
and potential “move-up” neighborhoods

·         Continue to monitor and adjust the marketing campaign

·         Facilitate submission of offers and sales contract negotiations

·         Manage and follow-up on all details during
the Under Contract period

·         Follow through to accomplish a successful closing

WHEN WE LIST YOUR PROPERTY.
THE PROCESS IS ALL ABOUT YOU.

Our Knowledge
of the Market

Combined 689 Years of experience
on Roaring Fork Valley Market Trends

Our Marketing Expertise

Valley-wide Locations - Aspen, Basalt and Snowmass Village

Our Selling Experience

·         Extensive Data Base of Buyers

·         Ethical Practices

·         Knowledge of Legal Fundamentals

Our Track Record

·         35 Years of Success in Selling Properties

·         Leader in the Market with Gross Contract Volume in 2006 of $676,522,087

Company Support

·         Top-of-the-line Technology and Staffing

·         Intra-office Communication

·         Intra-office Property Displays

·         Contract Support and Follow-through

·         Intra-Office Marketing Department